The (figurative) craft beer explosion has provided no end of delights, be it cornucopian variety or xxxtreme hops or increasingly creative labels. But its greatest gift of all might turn out to be this ingenious Tumblr that GIFs all of the things.
Beer Labels in Motion is the brainchild of Trevor Carmick, and it doesn't bother with any boring ol' MGD 64. It gives life to the labels of beers that you'd actually, you know, want to drink. He's only just gotten started, but hopefully there are plenty more coming down the line. In the meantime, here are a few of our favorites.