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NBC Promoting Shows on YouTube

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In a reversal from forcing YouTube to take down their SNL shorts, NBC’s actually partnering with YouTube to put up show highlights and promos. The last-place network plans to throw up mediocre content from Saturday Night Live, The Tonight Show with Jay Leno, and Upcoming Flops.

Hey NBC, being dead last means you can take big chances, like streaming your shows for free or putting your back catalogue onto iTunes. Oh well, at least Studio 60 looks promising.

Press Release [YouTube via Digital Trends]

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