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Polaroid’s Creative Director Lady Gaga Actually Does Some Work

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Polaroid’s Creative Director Lady Gaga (yes really) is the star of a rather lacklustre new exhibit at the MIT Museum—a Polaroid photograph of Lady Gaga. At least she dressed up for it.

https://gizmodo.com/new-polaroid-pic-1000-models-shown-off-and-good-news-t-5442887

And it was no ordinary Polaroid. The company’s ageing 20×24 inch view camera was rolled/winched out for the job, which should mean there’s a life-sized representation of Her Highness now on display at the MIT, among a larger exhibition of over 10,000 historical Polaroid items.

As part of her new brand ambassadorial duties, Gaga is said to have rolled up her sleeves and “presided over a product design and development session for future Polaroid products” with the eventual aim being to create a camera that blends “fashion, technology and photography” into one device thanks to Gaga’s inherent understanding of consumer electronics.

We think that means one future Polaroid model will come with pink and yellow case options. And maybe some stickers. [PR Newswire]

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