Spotify, Fix Your Crooked Logo—It's Driving Me Nuts
The Spotify logo is tilted. It took me entirely too long to know this for sure.
Trump Wants You to Choose a Space Force Logo... for the Merch He'll Sell You
No one but defense contractors and their accountants knows why America needs a Space Force. But moments after announcing
What's The Red Shape in NASA's Meatball Logo?
You’ve probably seen NASA’s so-called “meatball logo,” and wondered what it meant. Obviously, the blue sphere…
Google's Logo Killed Serifs Because Serifs Had It Coming
Google debuted a serif-free logo today—the first real change to its logo since 1999. And although it’s much prettier…
The New Sonos Logo Looks Like Pulsing Sound as You Scroll It
Scroll the page. Go on, scroll it. And marvel at the way the new, perfectly static Sonos logo pulses—like sound is…
This is how professional designers create their logos
Yesterday we saw here that famous logos can have hidden meanings, almost like easter eggs designers use to enrich them.…
The hidden meaning behind 40 famous logos
Companies spend millions of dollars coming up with unique and compelling logos that define their brands and make them…
Why MIT Media Lab Scrapped Its Old Logo After Just Three Years
Back in 2011, Gizmodo reported on MIT Media Lab's cool new logo: A self-generating algorithm that gave each and every…
Watch the 1969 Pitch That Convinced AT&T To Adopt Its Iconic Logo
In the late 1960s, the telecommunications revolution was in full swing. Yet the logo of its biggest innovator, AT&T,…
It's hard to believe these water droplets are not computer generated
Adobe asked artist Alex Trochut to recreate the company's logo "using the technique of his choice." This is the…
Can a New Logo and Redesign Make Bing Any More Popular?
Out with curly and blue; in with angular and gold. Microsoft's Bing search engine has just received a major redesign…
Vintage NASA animations make us long for a fully funded space program
From NASA's 1977 Aeronautics and Space Report comes this retro-tastic animation of the Agency's logo in spiral.
Can You Name the Brands Behind These 20 Translated Logos?
The logo of a multinational brand needs to be recognizable in any language, which is why so much time and effort goes…
These Parody Logos of Famous Brands Are More Honest Than the Real Logos
Most company logos usually play it pretty safe: stale stencils or vanilla graphics mixed with a bunch of nothingness to…
How the NSA's Logo Should Really Look
The Electronic Frontier Foundation's Hugh D'Andrade decided to give the NSA's logo a makeover following recent events.…
The Age of the Anti-Logo: Why Museums Are Shedding Their Idenities
Designing a museum logo used to be a simple. Maybe you chose the outline of the building facade. Or a staid serif…
21st Century Fox's First Logo Fixes What Wasn't Broken
The logo is a volatile instrument. It can do more harm than good if it’s introduced the wrong way, or with too much…
A History of Superman, told in 25 logos over 75 years
Perhaps inspired by Cathryn Lavery's grand poster of Batman logos, Maurice Mitchell created his own superhero…
The Original Android Mascots Were Super Scary
Google's little green android is now a well-known tech icon. But these pictures—the original concept drawings for the…