We post pretty regularly here about water-cooling something or other, but it usually has to do with PC or other electronic components. I was watching my 'Boys manhandle the 'Skins tonight and NBC talked a bit about the Cowboy's temperature management system. It is really just water cooled football players. The system, which can cool up to 12 players at a time, will flow chilled goodness through the pads of the football players. See, football isn't that barbaric, they have some pretty sweet tech, too.
i'm sorry to break it to you guys but the shoulder pads are not water cooled. as a matter of fact they're cooled by compressed air. i'm not sure why madden was so amazed by this system. this system isn't new. i remember him talking about it during a game a few years back.
if you think about it it would be pretty stupid of douglass to insert water bladders into their pads because what happens if a player gets hit hard enough were it punctures the bladder. then they would have to explain to the coach that their water broke. plus with all of the padding that the players have to wear these days why would someone want to carry around more weight in water bladders? i've played football before and believe me every ounce makes a difference.