Ernie Keebler just likes to make elf cookies in his elf tree with his elf friends. But a look at old Ernie’s Twitter account seems to reveal something much darker. Why is he looking directly at me?

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Honestly, just scroll through Ernie’s Twitter and tell me you don’t notice something strange. For one thing, I thought there was supposed to be more than one Keebler elf. For another... I don’t see any doors.

When you realize that Ernie is actually talking directly to someone tied to a chair and that person is you, the Twitter viewer, it puts every image and GIF into a whole new light.

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Why are you here? Why is he baking for you? What does he want?

Dear God, where’s the door? Somebody get me out of here. If you can hear me, please send help.