Adidas Is Letting You Make Instagram Shoes Because Everything's Terrible

Illustration for article titled Adidas Is Letting You Make Instagram Shoes Because Everything's Terrible

Looking at every meal, snowflake, and sunset through a sepia-toned screen is nice, sure, but you're going to run out of battery at some point. Now, thanks to Adidas, you'll never have to spend another Kelvin-free minute again—just look down.

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A new teaser ad has popped up on Instagram to announce the adidas Photo Print App for the ZX Flux, which, presumably, will allow users to snap a pic with their phone and slap it on a pair of sneaks. Because how could that possibly go wrong?

Illustration for article titled Adidas Is Letting You Make Instagram Shoes Because Everything's Terrible

The app itself won't be out until August (for iPhone and Android only), which leaves us plenty of time to come up with awful images to showcase on our shoes. But until then, we welcome your suggestions below. [Nice Kicks via Mashable]

DISCUSSION

gogogadgetanything
Gogogadgetanything

I'm guessing of course they'll cover their ass and have some sort of clause that it's printed at their discretion provided that the pic isn't anything "offensive." Wasn't there something similar with Nike like 10 yrs ago when they would put anything you wanted on their shoes and someone wanted to put "Sweatshop" on it.