What’s Up With Your iPhone?
When my friend Nate meets someone new and they hear he’s a doctor, he dreads when they ask, “What kind?” Because when he says he’s a dermatologist, they show him their moles. This isn’t brick and mortar, it’s glass and steel. Pseudonymous Apple Store employee J. K. Appleseed takes you backstage at Apple Retail, the…
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J.K. APPLESEED - MCSWEENEY'S