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Sony Converts Iceland Town Into Massive Soundsystem

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https://www.youtube.com/watch?v=soRTHMEf0wY

Back in March 2009, Seydisfjordur, Iceland, was invaded by the weirdest and most zowielala plague there could be: Music. Sony installed a ton of speakers of all shapes and forms everywhere, some of which I’ve never seen.

Created by Juan Cabral, the Sony Soundville campaign played music from the likes of Death in Vegas, Bob Dylan, and the Guillemots for a week. Cool stuff, Sony, but where’s the Abba, the Chic, and the rest of the disco love? [Likecool]

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