A nice little study to prove the increasingly obvious: TV isn’t enough anymore. No, one screen is pitifully lacking—instead, we need to be in constant communication with our pals (and strangers) while tuning in. Eight out of ten respondents to a recent British survey said they use some form of social networking (Twitter, mostly) while watching their favorite programmes. That’s a lot! And the trend is certainly more than just a Brit thing—a Nielsen and Yahoo study from last year showed similar findings for Yanks.
Is this a good thing? Hard to say. But it’s becoming the status quo—and hey, it seems like that’s alright! A full 34% of those polled said chatting while TVing is “fun,” with another 32% saying it was “more interesting” than just watching TV all by its boring self. [Reuters]
https://gizmodo.com/are-tablets-ruining-watching-tv-together-5775732
