Nike

Nike’s ‘Cheaper’ Self-Lacing Sneakers Will Still Be Incredibly Expensive (Updated)

Last we heard, the incredibly rare Nike Mags self-lacing sneakers, which first appeared in Back to the Future II, were selling for over $200,000. So we were hopeful that the Nike HyperAdapt 1.0 shoes, which feature the same self-lacing technology, would be an affordable alternative. But unfortunately that’s not the case. https://gizmodo.com/here-are-nikes-first-power-lacing-shoes-1765305168 According to Hypebeast,…

This Guy Treats His Back to the Future Nike Mags Like a Newborn Baby

If you’re still heartbroken about not winning a pair of the Nike Mag self-lacing sneakers, you might want to skip this video. Super Deluxe hunted down “Chris,” who was lucky enough to snag one of the only 89 pairs, and now treats the sneakers with more care than he would a newborn baby—and with good…

Nike’s New $1,200 Sunglasses Are Really—Wait, $1,200?

For top runners, like the elite specimens competing in the Olympics, every last thing you wear needs to be engineered for comfort and speed. So Nike and Zeiss took inspiration from human anatomy for a new pair of sunglasses that wrap around an athlete’s head. The Wing, which Nike refers to as “sun shades” instead…

This Nike Shoebox Is Actually a Secret Safe

You can get safes camouflaged as everything from water bottles to cans of shaving cream, but our new favorite way to protect your valuables might be this Nike shoebox strongbox that few intruders will even think to look inside—unless they’re really after a rare pair of Jordans. The Mandem Safe isn’t available for sale just…

The New BTTF II Marty Figure Is the Cheapest Way to Get Nike’s Futuristic Sneakers

When Nike’s new Air Mags with working power laces are finally available, there is little doubt they’re going to cost a small fortune. But if you’ve always wanted Marty’s futuristic Nikes from Back to the Future II, and don’t mind never being able to wear them, Hot Toys’ new BTTF II Marty is a cheaper…

Converse Has Modernized the Classic All Stars After 96 Years

Last year, Converse redesigned its iconic Chuck Taylor sneakers for the first time in almost 100 years. The new version of the kicks went over so well that now Converse is updating its classic All Stars too with a modern take that replaces the canvas uppers with a lightweight and breathable knitted material. Don’t point…

Here Are Nike’s First Power Lacing Shoes

Ever since Back to the Future II, people have wanted shoes with power laces. Well, it’s happened. Nike has finally put power lacing in real shoes. In real life. As in, you’ll actually be able to buy them. And you’ll never have to tie a shoelace again. The Nike HyperAdapt 1.0 will be the first…

Portland Teams Up With Nike For Bike Share Bicycles That Can Be Locked Up Anywhere

They can help boost tourism and take some of the load off of a city’s public transit system, but keeping a bike sharing program financially self-sufficient has proved challenging for many cities. So Portland is teaming up with Nike for its new bike share program with bicycles that can be locked up almost anywhere. As…

The Absurd History of Nike Air Technology

Like many soul-searching 1990s adolescents, I was obsessed with Nike Air technology. I’d pore over the latest innovations, from visible forefoot air to tuned air to other types of air. I’d even buy used sneakers at the flea market and tear them apart to inspect the air. As my young brain developed and my understanding…

Michael J. Fox Tries On His Self-Lacing Nike Mags for Jimmy Kimmel

As a species, we may have overdone it with yesterday’s rapture-like celebration. But no one can deny that the best moment of October 21, 2015 was when Nike delivered the first pair of self-lacing Mags (AS PROMISED) to one Michael J. Fox. Fox posted a video of the shoes as well as a handwritten note…

As Promised, Nike Finally Reveals BTTF II Air Mag Sneakers With Power Laces

Back in 2011, the Nike Air Mag, the shoes that Marty McFly wore in Back to the Future II, were released to a ravenous fan base. There was only one problem, unlike the shoes seen in the movie, Nike’s Air Mags didn’t have power laces. Nike promised they would come 2015, and today the company…

Did Nike Just Reveal Their Back to the Future Powerlace Shoe?

Does this tweet from a former art director at advertising agency Wieden+Kennedy in Portland show us the first look at a functioning version of Nike’s long promised Back to the Future II powerlace shoes? Hopefully! Wieden+Kennedy is the agency that made Nike famous. And in the interest of full disclosure, they used to be a…

An Amazing Ferrofluid Display Brings Nike’s New Sneakers To Life

So far, the most practical use man has found for ferrofluid—the mesmerizing black goo that reacts to magnets in cool ways—is as gorgeous eye candy. And that’s totally OK, because how else would have Nike realized this slick animated display for its new Kevin Durant sneakers? The in-store display was created by a design studio…

Dear Nike, When Can We Expect Those Shoes From Back to the Future II?

Back in January, Nike announced that it would release the self-lacing shoes from Back to the Future Part II by the end of the year. Well, it’s August already, and we’d just like to kindly remind Nike that the clock is ticking. No pressure. Yes, the 1989 movie Back to the Future Part II included…

Converse Redesigned Its Iconic Chucks for the First Time in 98 Years

Some would consider it as sacrilegious as when Coke dabbled with its classic formula back in the 80s, but after 98 years Converse has updated its iconic Chuck Taylor All-Stars. On the outside they look nearly identical, but on the inside the Chuck II is actually far more comfy for your feet. Before you feel…

This Is How Nike Sneakers Inspired By Classic Album Covers Could Look

Sneakers are nice and all, but they tend to work on one design level: if they look nice, they kinda just… look nice. But what if they were inspired by classic album covers? Copenhagen-based designer Patso Dimitrov has re-imagined a series of Nike sneakers with design cues taken from a series of album covers. The…

The Nike+ app for iOS now lets Spotify Premium play the streaming service’s music through the sports brand’s app, helping streamline the number of apps you have to use while you work out.

​The Best Fitness Tracker for Every Need

Like many of you, I work in front of a computer. They’re powerful devices, but they also suck your will to live and trick you into never, ever getting up and going outside. Reasons like that are why fitness trackers were invented. Over the last few years as Giz’s primary writer for Fitmodo, I’ve had…

These futuristic Nike shoes are inspired by the Back To The Future shoes

Because 2015 in real life hasn’t caught up to 2015 in Back to the Future, we don’t quite have dreamy auto-lacing Nike shoes. But! What we do have are these slick new Nike Hyperdunk 2015 that totally look ripped from the future and were actually inspired by the Nike MAG from BTTF 2. The silhouette…

Nike Designer: Back to the Future II Shoes Will Be Released This Year

Did you ever dream of having Marty McFly’s Nike powerlace shoes from Back to the Future Part II? Well, if all goes according to plan you might get your chance to own a pair. Nike reportedly has plans to release some version of the MAG shoes sometime this year. But they’re not saying precisely when.…