Introducing the Volkswagen iGolf. It is the exact same thing as the VW Golf, but it has a fairly convenient iPod dock and a big, fancy, pretty advertising campaign to go with it. We have seen companies of all shapes and sizes slap a lower-case i in front of a product name and the product is usually an iPod accessory, but a car? Seriously, are we in a world where the car is now an accessory to the iPod?
I am a Honda driver, but a little space in my heart is usually reserved for VW, until now. This is just ridiculous, but luckily the campaign is only happening in Spain.