The first Amazon One palm readers are officially hitting more retail stores in the Seattle area. The readers, announced last summer, are completely touchless and instead read the lines on the palm of your hand to identify you for checkout.
Amazon lets customers use the readers instead of QR codes to check customers out at their Amazon Go retail locations.
The enrollment process involves a quick credit card swipe and a wave of your palm.
“The first step is to insert your credit card. Next, hover your palm over the device and follow the prompts to associate that card with the unique palm signature being built for you by our computer vision technology in real-time,” wrote Amazon’s Dilip Kumar last September. “You’ll have the option to enroll with just one palm or both.”
Because the devices are disconnected from your digital life, according to the company, they allow for a more seamless shopping experience and grow Amazon’s market share. After all, if you can sign up to shop without an Amazon account, the company will grab the stragglers who, for whatever reason, refuse to create Amazon accounts.
According to a Seattle Times report, Amazon’s One devices have already landed in Redmond, Washington, and in a number of other locations including University Village and Southcenter. The company is now adding readers at the Amazon Go locations at Madison & Minor followed by readers at 5th & Marion and Terry & Stewart. A total of eight stores will offer the Go contactless payment system.
UPDATE - The post was modified to reflect the new locations.