According to futurists of the 1950s, people of the 21st century were all supposed to be zipping around in solar-powered cars, watching wall-sized TVs, and enjoying vacations on the moon. We were even supposed to all have our own yachts. Well, half a yacht at least.
The July 20, 1958 edition of Arthur Radebaugh’s Sunday comic strip “Closer Than We Think” imagined the futuristic world of leisure, where every family not only owned their own car and home but also enjoyed a bizarre half-yacht that was powered by their automobile.
From the Chicago Tribune:
The luxury of yachting may be within the reach of almost everyone in the world of tomorrow.
Mass production of low-cost plastic hulls will be made possible by the use of guns that spray the plastic, similar to the “Fiber-Resin Depositor” as conceived by the Rand Development Corporation.
The family car will be used for motive power. When the yachtsman of the future drives his auto into the cradle of his new marine creation the engine will be in place. The rear wheels will rest on a roller linked to the propeller. The driver will put the car in gear, step on the accelerator, and presto – he’ll be yachting.
Granted, Americans aren’t exactly clamoring for their own car-powered yachts these days. They’re not like flying cars or jetpacks. But the strip speaks to a kind of promise that was made in midcentury America: The world of leisure is coming, and even though you won’t get a full yacht, at least every person will get a half-yacht.
https://gizmodo.com/the-late-great-american-promise-of-less-work-1561753129
Today, we’d settle for a quarter yacht. Or maybe a nicer car. Or maybe just the ability to work a 40-hour week, earn a decent living to support a family, and take time off during weekends and vacations. Just kidding. That sounds like science fiction.
