Eye-Fi View Quickly Shares Full-Resolution Photos With All Your Devices

Illustration for article titled Eye-Fi View Quickly Shares Full-Resolution Photos With All Your Devices

In a hurry to share the full-resolution versions of your photos with several web-connected devices? Eye-Fi has a solution. Turns out that the company behind the wireless memory cards we know and love has a clever new photo-sharing service.


Basically all you'll do is log on to the Eye-Fi site and view your uploaded photos. You'll have the ability to share photos or albums with trusted contacts and to create download links. There's no charge for sharing photos uploaded to the site within a seven day window, but anything beyond that will require you to upgrade to a $50/year premium service.


New System and Email Feature Let People Quickly Show Off and Share Content on Multiple Devices

MOUNTAIN VIEW, Calif., October 27, 2010 - Eye-Fi Inc. (www.eye.fi), best known as makers of the world's first wireless memory card, today launched Eye-Fi View, giving consumers a new way to access their photos and videos from virtually any computer or mobile device. Along with Eye-Fi View, Eye-Fi also introduced a new email-sharing feature, allowing direct, private sharing of full-resolution images without clogging inboxes or requiring viewers to login.

"When we released the first Eye-Fi card three years ago, we solved the fundamental problem of getting pictures off the camera and onto computers and online sharing sites. As we enter the biggest photo-sharing season of the year – Halloween to Christmas – we're delivering an even easier way for people to view and share photos from any device, with more control than ever," said Jef Holove, President and CEO of Eye-Fi. "Photos and videos of the kids trick-or-treating can be easily emailed to grandma and shown off on dad's iPad"

When it comes to photography, viewing the images is the point, and more devices – from netbooks to smartphones to tablets – create more ways consumers want to view and show their memories. With Eye-Fi View, this content is now accessible from virtually any Internet connected device and can be viewed and shared at home, at the office, or on the road.

Whether selecting certain photos to share on public sites like Facebook or Flickr, or privately sharing several images or full albums with trusted email contacts, Eye-Fi makes it easy. By simply logging into their Eye-Fi account from any device, users can view photos, publish them on the web, or share them via email.

"There are many sites on which pictures and videos can be shared. But even in this age of social media, email remains the most popular method of sharing among consumers," added Holove. "With our unique approach to email sharing, Eye-Fi is extending its ease of use capabilities to customers who want to email their photos. Because, put simply, photos are created to view."

With Eye-Fi's email feature, users select contacts from their own address book, and recipients – whether Eye-Fi users or not – can easily download full-resolution images through a single link, without worrying about overwhelming their inbox.

Pricing and Availability

With the latest Eye-Fi Center release, Eye-Fi X2 card users can automatically send content to their Eye-Fi View. Access to content uploaded within the last seven days is always free. Upgrade to Eye-Fi Premium to maintain access to an unlimited amount of content for only $4.99 a month or $49.99 a year. All Eye-Fi users can take advantage of the new email sharing feature.

Eye-Fi products are now available at Wal-Mart stores nationwide. Wal-Mart is the latest national retailer to feature Eye-Fi, following the addition of Target earlier this year. Availability beyond electronics and photography outlets underscores the expanding consumer demand for Eye-Fi's unique solution. Additionally, Eye-Fi's international users can now subscribe to all Eye-Fi services including Eye-Fi Premium. For more information, visit www.eye.fi.



EyeFi already allows you to publish your photos to Picassa, Flickr, Facebook, etc.

Having just spent 3 hours figuring out how this works, the only advantage I see over those other publishing methods is that you are able to upload the full-sized original image, and you can semi-privately share those images with others.

That's it. You can't create albums, and the "collection" that you can share is limited to only pictures that you took on a single day— want to share everything from your week-long vacation? Prepare to create 7 collections. You can't caption pictures, tag pictures, and people you share the pictures with can't leave comments. You can't remove images from the site while on the site, you have to get back to the EyeFi center on your PC. Forget to turn this off before doing a shoot in your studio, and enjoy the wait you try to send three hundred 16MP photos to their servers over your DSL line. Disabling this requires that you put the card back in your PC, so if you do forget, better hope that your camera allows you to disable all uploads.

"Email" sharing amounts to sending a URL to someone pointing them back at the private collection. Oh, and that URL works for anyone who has it— no user name or password here. There is no way to review a list of collections that you've created, change the contents of a collection, or delete a collection— all you can do is to remove all the photos that you think you might have inadvertantly shared (using, as I said, the PC software). And hope that they didn't use that handy "Download" function to pull an exact, full-resolution copy of the original. Want to re-upload a file you didnt mean to share with Mom, but still want to show the guys back at the frat? Not possible. And the image that you wind up seeing when someone does share it with you? 639x 423.

This suppplants their existing mobile site, so anything you had previously uploaded to there is now nerfed, and until you update your software and firmware, you can't see anything new on the site.

Given the amount of advanced setup you need to do to make this work, if you really had to enable people to get their hands on the original version of your files, you'd probably better off checking to see if one of the 22 other photo sharing services already incorporated into EyeFi suppports it (paid Flickr account?).

If you're of a more technical bent, EyeFi supports publishing to an FTP site, so even if the 22 other sites don't allow access to the original version, you always have this as a backup. Yeah, you lose the ability to get a preview of the image and download multiple images in a zip file, but you gain the ability to really control who has access to your files, at least until they copy them off.

I really don't get who this is targeted at. Grandma doesn't need to get a zip file of 100 16MP images, a web album on Smugmug would be a much better choice. A publisher might need the originals, but this seems like an insanely insecure way to be passing them around, with no recourse for getting the images back to that person if something is accidentally removed.

Sadly, this seems like yet another misstep for EyeFi—- for all the promise that this card has, their software continues to underperform and disappoint. I really hope that someone's out there taking apart their API and creating programs that will finally allow this hardware to shine. Canon and Nikon have much better software for their Wifi solutions, but the hardware costs 10X as much. Obviously there's a market out there for this stuff, someone just needs to find the middle ground to make it work.