Report: Fitbit Surge Is a $250 Fitness-Focused Smartwatch

Illustration for article titled Report: Fitbit Surge Is a $250 Fitness-Focused Smartwatch

We got an exclusive look last week at Fitbit's refresh of the Fitbit Force fitness tracker with the Fitbit Charge and Fitbit Charge HR, but that appears to have been only part of what the company has in store. The Verge reports that Fitbit will also be launching its own smartwatch, known as the Fitbit Surge.

According to leaked promotional material, the Fitbit Surge will cost $250 and will come with built-in GPS and PurePulse heart rate monitoring. Apart from that, the device will work like any other fitness device by tracking your progress and activity throughout the day.

The smartwatch part of the equation enters with providing call and text notifications as well as music control from your wrist. If this leak is true (and it seems pretty solid), this would definitely be one of the most functional fitness bands on the market but a relatively simple smartwatch without the Android Wear OS behind it.


The Fitbit Surge allegedly joins Charge and Charge HR (with rumored pricing around $180 and $220 respectively) as a family of devices. However, there is still no word on when we'll see the devices IRL. [The Verge]

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This is kinda cool. I'm a phd student and study wearables and this just makes my dissertation more interesting. I'm kinda excited for this.

Oh and coincidently if anyone has a smart watch or Fitbit and want to chat with a nerdy student about it, I could really use people in my study. It's just interviews, but I'm learning some interesting things about user behavior.