Advertisement
Advertisement

According to the Post, Koum and WhatsApp co-founder Brian Acton grew tired of Facebook’s relentless march towards integrating WhatsApp user data into advertising profiles—in defiance of promises made during the acquisition process that the company would remain independent. Where once WhatsApp generated money via cheap 99-cent subscriptions, it now feeds information like phone numbers and contacts into Facebook, generating revenue but undermining the service’s original purpose and security. Acton had already left in November, donating $50 million to competing chat service Signal and telling people to delete Facebook.

The Post added that Koum was especially concerned that Facebook was integrating new business services into WhatsApp, as well as that it might weaken the app’s end-to-end encryption in order to mine more user data. (Just look at Onavo, Facebook’s version of a VPN, which actually watches everything users do online even when they’re not using it.)

Advertisement

Mark Zuckerberg responded with his own comment on Koum’s post saying he was “grateful for everything you’ve done to help connect the world, and for everything you’ve taught me, including about encryption and its ability to take power from centralized systems and put it back in people’s hands. Those values will always be at the heart of WhatsApp.”

Koum’s decision to quit comes amid still-brewing fallout of the Cambridge Analytica mess, where a third-party app allegedly used Facebook’s advertising tools to scrape profile information on at least 87 million people without their consent, then shared it with an electoral firm that worked on Donald Trump’s presidential campaign.

Advertisement

But it also comes at a time when Facebook has become the de facto gateway to the internet in much of the world, including the more than 100 million people connected to its walled-garden service for developing countries, which comes with WhatsApp. The chat service reportedly has a billion users of its own, so whichever direction Facebook takes it will help shape how hundreds of millions of people across the planet communicate online. If that sounds ominous, it should—the more one learns about Facebook’s business model, the less appealing letting it run so much of the online world sounds. For millions, it could be the difference between whether they are able to securely communicate or whether Zuckerberg and crew will always be listening in.

As noted by BuzzFeed News’ Ryan Macc, the decision also prunes one of Donald Trump’s last supporters in the upper echelon of Facebook’s managerial structure.

Advertisement

With Koum out, regardless of whatever “values” Zuckerberg touts will always be inherent in WhatsApp, Facebook’s path is clear to monetize even more of the service. According to the Post, many remaining employees are “demoralized” and waiting to bail until November, when they will be allowed to exercise all their stock options.

[Washington Post]