DVR Sales Down The Pooper by 49%: TiVo Hit Hard?

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Yesterday, we wrote about how TiVo is fairing after launching their Series 3 DVR. Since then, we've had some astounding numbers come in that show US DVRs sales are down 49% for January through August, as compared to last year. Since TiVo is number one in this space, they might be taking the brunt of this hit. Seems like a sound jump to reason that most of you are renting your DVRs from your cable or satellite providers.


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By the way, I still <3 TiVo, so it pains me to write this. We always hurt the ones we love!

(Thanks for the data and kisses, NPD group)


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