There are very few commercials out there that I like. Microsoft’s new Vista ad isn’t one of them. Aside from having a corporate propaganda kinda feel to it, it does nothing to sell me on the new OS. Rather than helping us “see the difference,” it shows us a bunch of people parading back and forth with goofy smiles on their faces.
https://gizmodo.com/adwatch-apples-new-shuffle-spot-is-a-slam-dunk-216688
I’m not saying you have to sex up an ad to make it work (though it never hurts), but tell me why I should care about Vista. At least Windows 95 had the Rolling Stones’ “Start Me Up,” which was a nice way of highlighting the OS’ new “Start” button. This Vista ad needs something like that. Some creativity. What do you guys think?
https://gizmodo.com/rumor-supermodel-poses-for-next-apple-ads-177284
First Ever Vista Commercial [via New Launches]
