Muhammad Karim—the cook at Bindi Restaurant, in Lincolnshire, England—is the inventor of the Atomic Kick Ass Drumsticks. He has to wear a gas mask when he prepares the sauce to stop the vapors getting into his nose. Inhalation of those vapors can cause facial paralyses or even death by asphyxia.
The sauce contains two of the spiciest chillies in the world—including the Carolina Reaper which hits 1,569,300 on the Scoville heat measurement scale.
If you think you can handle spicy the restaurant offers the "Atomic Kick Ass Challenge", for the chance to win £100, $168. All you have to do is eat 10 drumsticks covered in sauce in less than 15 minutes. Only 20 people have taken the challenge so far, and the record currently stands at 2 drumsticks.
But this story will sound familiar to the fans of the TV show Man v Food. His host, Adam Richman, had to eat a curry with a super-spicy sauce that has to be prepared also with a gas mask on. Here is the video for those who missed the show.
There is something about chiles and spices that make people go crazy about it. Watch this video where 1000 people gathered in Copenhagen to eat 1000 ghost chiles.