Apple Confirms #1 Music Retailer Status With Four Billion Songs Sold

Illustration for article titled Apple Confirms #1 Music Retailer Status With Four Billion Songs Sold

Apple's just confirmed the morning's news on them being the number one music retailer in the US. The stuff to take away: four billion songs sold, six million songs in the catalog, the most music sold in January and February out of any retailer. Hit the jump if you want to see Apple gloat for themselves.

CUPERTINO, California—April 3, 2008—Apple® today announced that the iTunes® Store ( surpassed Wal-Mart to become the number one music retailer in the US, based on the latest data from the NPD Group*. With over 50 million customers, iTunes has sold over four billion songs and features the world's largest music catalog of over six million songs.


"We launched iTunes less than five years ago, and it has now become the number one music retailer in the world," said Eddy Cue, Apple's vice president of iTunes. "We are thrilled, and would like to thank all of our customers for helping us reach this incredible milestone."

*Based on data from market research firm the NPD Group's MusicWatch survey that captures consumer reported past week unit purchases and counts one CD representing 12 tracks, excluding wireless transactions. The iTunes Store became the largest music retailer in the US based on the amount of music sold during January and February 2008.

Apple ignited the personal computer revolution in the 1970s with the Apple II and reinvented the personal computer in the 1980s with the Macintosh. Today, Apple continues to lead the industry in innovation with its award-winning computers, OS X operating system and iLife and professional applications. Apple is also spearheading the digital media revolution with its iPod portable music and video players and iTunes online store, and has entered the mobile phone market with its revolutionary iPhone.

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I would not call them idiots. Maybe misinformed or unaware of other options. Also, downloading from iTunes is more seamless and easier to do for iTunes/iPod/iPhone users, and to some, worth the extra 10 cents (in a few cases). Most of Amazon's tracks are 99 cents (same as iTunes) while some are more and some less.

The wifi iTunes store is another huge plus that Amazon will never get the opportunity to match. I wouldn't call someone stupid because they want to purchase a song and listen to it immediately. Instead of having to go home, open their browser, navigate to amazon, search for the song they want, download it, import into itunes, then sync to their mp3 player.

Not everyone is as technologically advanced as you, and a seamless experience is more important to them than saving a few pennies (some of the more popular tracks are more expensive on Amazon anyway). Also, most people who download from iTunes do not understand what DRM is or even what it stands for. Unless you have dozens of devices/computers you want to play the track on or want to pirate the music, DRM does not necessarily affect you.

The numbers speak for themselves. iTunes is number one right now for a reason. The people who value higher quality bit rates and no DRM (like yourself and me too :) ) are the ones in the minority here.

In conclusion, a seamless and user-friendly experience is much more important to consumers than DRM-free tracks and a hardly noticeable (to most people) difference in quality. iTunes is moving away from DRM anyways and providing more and more tracks at 256 kbps with iTunes plus.