The iPad 2 Burning Question: Black or White?

You would think a simple aesthetic choice, a binary question of preference, would have an easy answer. The black iPad or the white one? But it's slightly more complicated than you might think.


The magic of the iPad (if you want to believe in it) is that the iPad itself kind of fades away, so it's just you and whatever you're doing on it, whether it's making music in GarageBand, playing a movie, reading a book or scanning photos. Turns out, in most situations, the iPad disappears a lot more readily when the border is black, empty space. Whenever you're watching Netflix or slaughtering a dude in Infinity Blade or flipping through photos with the Getty app on the white iPad, you're always aware of the fact that whatever you're doing is framed by a huge white border. It pulls you out of the moment, the software, the movie.

So if somebody gets a white iPad, they're doing so to make a fashion statement. The only exception—kinda—is reading books or reading straight black-text-on-white-background websites, where the white background more readily blends in with the frame of the iPad. Oh, and at least on our white iPad 2, the color temperature screen is definitely cooler (bluer) than our original iPad or our other iPad 2. We're not sure yet if it's particular to our unit, but we're also hesitant to think that Apple is making the white iPad screens cooler to compensate for the white border. (For a moment we thought it was an optical illusion, but the cooler screen persisted after putting the white iPad in a black case.)

Illustration for article titled The iPad 2 Burning Question: Black or White?
Illustration for article titled The iPad 2 Burning Question: Black or White?

It's hard to really capture the feeling on camera—it's something you really should see and evaluate in person—but hopefully you're getting a sense of what we're talking about. Just know that whichever color you choose, it's going to literally affect the way you perceive things on your iPad.

Video by Woody Jang


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I'm usually happy went the layout breaks and its displays gallery view all on one page, but this is a disaster: []

#broken #yesimstillcomplainingaboutther...

I still can't believe Apple abandoned the black homescreen background for the iPhone. I understand people wanted to customize it, but Black isn't even on of the default backgrounds. I thought the whole point was that it would dissolve into the black bezel, leaving the icons "floating" on the black glass. I still don't know what I would've done if it gotten iPhone 4 in white / if they existed. A white background seems too bright.