Navigon Wants an Extra $25 for Real-Time Traffic Data on the iPhone

Illustration for article titled Navigon Wants an Extra $25 for Real-Time Traffic Data on the iPhone

Fresh off last week's free text-to-speech and iPod control updates, Navigon's back with a new feature announcement for their iPhone app. And hey, this real-time, crowd-sourced traffic data sounds pretty great! But is it $25 great?

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I've seen the feature in action, and it's about as seamless as traffic integration gets. Data is drawn from a massive fleet of devices, Navigon and otherwise, curated by a third party, and fed live into the app. Each traffic obstruction is listed individually, so you can choose to avoid one while weathering another, or just see what you're up against. This, combined with historical traffic data, means you're probably going to be able to trust Navigon's traffic-avoiding routes, or at least, you know, respectfully disagree.

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But eh, that price: This (one time) $25 add-on, which is probably the highest in-app purchase price I've seen so far, brings the total cost of MobileNavigator to $115. Best case scenario, this'll give the other nav app makers, who are kind of taking a beating, saleswise, a little plan for a comeback: free live traffic. TomTom? TeleNav? Anyone? [Navigon]

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DISCUSSION

The app is fantastic... I like it better than TomTom on the iPhone. Got it when it was $69.00 so this $25.00 add-on makes sense to me.

I really, really love the Navigon app. The new text-to-speech is good (and hilarious at times). Even at $115.00 it's a winner.

Now I just need to power the thing while using it... it really sucks the juice. On a 100% full iPhone I got 2.5 hours until it showed 20% remaining. Not too bad considering the screen, audio, GPS, and cellular are all in use (if you get any calls).

Also, in my car I simply put the iPhone at the base of my dash where the coin pocket is, the GPS has great signal and works fine from there... don't think I'd use a windshield mount since the voice directions are so crystal clear. Just need a USB iPhone charger and I'm good.