What Burger King’s Super-Disturbing Mascot Teaches Us About Creepiness
Back in the mid-2000s, Burger King had a really unnerving ad campaign where a man in a plastic Burger King mask breaks into people’s houses and watches them sleep. Over in the New Inquiry, Adam Kotsko uses the skin-crawling mascot, the King, as a jumping-off point to discuss the history of creepiness. Kotsko’s essay, an…